NEWS
October 10, 2006
Eventi
Prochimica Group official sponsor of the event organized by Benetton at the Pompidou Centre in Paris
Benetton celebrates its 40th anniversary at the prestigious Museum of Contemporary Art in Paris with a fashion show and an exhibition under the name "les yeux ouverts" and elects Prochimica Group as its assistant for the event. The involvement of Prochimica Group in this extraordinary chermesse, which combines fashion and social work, arts and entertainment, testifies to its capability to turn the traditional concept of sponsorship into a more concrete partnership in search of hi-tech.